Results tagged “blogs” from KM Edge: Where the best in Knowledge Management come together
McKinsey & Co. has just released its second annual survey on
Web 2.0 usage and satisfaction, "Building the Web 2.0 Enterprise: McKinsey Global Survey
Results." The two big stories from this global survey of almost 2000 executives
are the expanded use of Web 2.0 tools (wikis, blogs, social networking) for
knowledge sharing and collaboration, and the bipolar acceptance and satisfaction
with these tools.
Organizations
report using these tools to manage knowledge (83 percent), foster collaboration
across the company (78 percent), enhance company culture (74 percent), train
(71 percent), and develop products and services (67 percent). No surprises
there. But I am pleasantly surprised--and maybe a little skeptical--about the
reported internal penetration. According to the survey, about one in four employees in these companies now use Web
2.0 tools, with a higher level of usage in companies that integrate the tools
into workflows, launch Web 2.0 along with other initiatives, and get senior
managers to act as role models.
Jon Husband studies the impacts of
IT and the Web on the design and dynamics of knowledge work and is a co-author
of Making
Knowledge Work--The Arrival of Web 2.0 (you can read his bio here).
On March 9, Jon posted "For All Those Who Have Said Blogging Was Just A Fad... "
on the FASTForward
Blog. Here's an excerpt of his comments on the effect of blogs and wikis
inside organizations:
The spread
of the use of wikis and blogs into the world of enterprises began being
considered not long after the rise of blogging as a sociological phenomenon,
and made clear the different dynamics and structural impediments that would be encountered
as the tools and services spread into the organizational environment. Humans
spend a lot of their time communicating with each other ... always have done,
and always will do so. And wikis and blogs make it easier to do so in an
interlinked environment in which humans use integrated information systems,
keyboards and computer screens and software to enable their communications.